The 4 Most Frequently Asked Questions About PIM Answered
A PIM system helps you manage product information more efficiently. Every company deals with data, making PIM systems beneficial for retailers, wholesalers, SMEs, industrial companies, and multinationals alike. The sector and size of your business don't matter much—what matters is how you handle your product data.
Businesses that manufacture or sell mass-produced goods benefit greatly from a PIM system. Conversely, companies with unique, custom products have less to gain from a "PIMplementation" 😉.
The advantages of a PIM platform become even more apparent when it's integrated with multiple publication channels. This includes offline publications (catalogs, price lists, quotes) and online channels (websites, e-commerce shops, mobile apps, marketplaces, social media). More channels mean more automation and greater savings.
"The more channels you have, the more you can automate and save."
What is the Difference Between PIM and ERP?
Many companies believe that an ERP (Enterprise Resource Planning) system can replace a PIM system, but this is not always true. An ERP system supports your business by linking various processes like administration, production, and inventory management. However, the information in an ERP system is mainly for internal use and often does not meet the requirements for marketing your products.
A PIM system, on the other hand, can take data from ERP systems and other sources and enhance it for commercial purposes, such as customer-facing product attributes. This is typically achieved by integrating both systems.
Which PIM System Should You Choose?
There are numerous PIM systems available. Here are some of our top picks:
- Akeneo delivers the most relevant data at the right time and place.
- PIMCore is an open-source platform that's easy to personalize.
- AtroPIM boosts productivity and is extremely user-friendly.
To determine which system best suits your needs, it's advisable to consult with a specialist. At Hosted Power, we have extensive experience in hosting high-performance PIM environments, from standard installations to large-scale custom implementations. Our super-fast TurboStack® is specifically designed for this purpose. Let’s find the best solution for you, possibly with one of our many partners. We’re here to help!
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This article was written by:
Tim Terreur
Managing Partner
